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Home Digital Marketing SEO

How to Boost Rankings for Your Website

by Jennifer Burt
in SEO
Reading Time: 3min read
Boost Rankings
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Did you know there are 93,923 Google searches each second? Diverting just a small amount of that traffic to your website can result in huge revenues. But how do you stand out above all the other sites trying to do the same?

Table of Contents hide
1. RelatedPosts
2. How to Implement a Search Engine Optimisation Strategy for a Small Business
3. 10 Proven SEO Strategies for Local Businesses
4. Get a Keyword List
5. Website Speed
6. Mobile Responsiveness
7. Optimize Images
8. How to Boost Rankings Quickly

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That comes from improving your SEO. Read on as we discuss quick ways to boost rankings for your website. 

Get a Keyword List

Keywords are essential to getting visitors to your website. They are the terms that people type into search engines to find information. If you don’t have content on your website that people are looking for, then you don’t get found. 

Improving your search engine keyword ranking is an art form in itself. Words with high search volumes are essential, but not ones that have lots of competitors. Therefor, you need to locate ones that also have less competition. 

Keyword finding tools are plentiful, from free tools like Google Keyword Planner to numerous paid options. Make a list, then create content based on your keywords. From law firm SEO to clothing sales, all sectors should be able to create unique keyword lists easily as part of a solid strategy. 

Website Speed

Increasing the speed of your website can give you a ranked boost in a number of ways. Search engine algorithms now use loading speed as a factor in calculating your SEO score. A long load time will be holding you back.

Secondly, visitors tend to leave fast when a website loads slow. This is your bounce rate, and the higher it goes, the worse your SEO score becomes. When people make a sharp exit, it tells search engines your site was not of value.

Page Speed is now a direct ranking factor.  (Google)

Speed can increase in a number of ways, from changing your hosting to having better website themes. Speak with professional web services about how your site can be sped up. 

Mobile Responsiveness

Another factor that goes towards your search engine ranking is mobile responsiveness. Desktop websites are designed for viewing on a specific shaped screen. If that website adapts and changes for better usability on other screens, like mobiles, then it is responsive. 

Most browsing now takes place on phones, so it makes sense that search engines log this as a factor. The solution is to employ a mobile responsive theme on your website. 

Reading Suggestions: Top Reasons Why Your Website Needs An SEO Audit

Optimize Images

Images serve multiple functions when you are looking to boost SEO. Firstly, great images keep people on the page. Therefore, it pays to find the best ones possible. 

Correctly tagged images can also show up in image searches on engines. For this reason, they need just as much attention with keywords as your content does. Use the section marked alt text to add a description of the image including your keyword, then name the image using the keyword itself. 

How to Boost Rankings Quickly

The truth is there is no quick fix to boost rankings. SEO needs to be embedded in all of your digital activities. While these pointers will help, they need to be maintained. 

If you enjoyed this article, visit the rest of the blog. With everything from marketing to social media, we can help you thrive in the digital economy. 

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Jennifer Burt

Jennifer Burt

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